Delusion #2 – Repurposing content material is boring for our followers
I at all times have girls telling me that they don’t repurpose their content material as a result of they’re afraid folks will cease following them.
It’s really the alternative.
Your viewers will get extra worth out of your content material when you’re repetitive. Most individuals want to listen to from you a number of instances earlier than they ever even take motion.
Don’t fear about dropping folks, and when you do, they most likely weren’t a superb match for what you supply anyway.
Once you repurpose content material you possibly can really adapt it a number of other ways so that you simply aren’t simply copying and pasting the identical factor time and again.
For instance, you possibly can take 1 video and splice it into many alternative Instagram feed posts or Fb web page posts. Consider what number of Instagram tales you possibly can create from simply 1 weblog put up.
As an alternative of summarizing a whole new piece of content material, break it up and share it in your social platforms in several methods: movies, carousels, lives, feed posts, and so on.